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Monday, March 26 • 1:40pm - 2:30pm
Mastering the Modern Menu Mix: How to Please a Multi-Demographic Customer Base from Vegans and Veggies to Flexitarians and More

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In this session, attendees will learn how to become a multi-demographic concept and how to create a "sexy" modern menu mix integrating everything from vegan, organic and gluten-free, to grass-fed meats and free-range poultry for today's health-conscious consumer. 

avatar for Jason Berkowitz

Jason Berkowitz

COO, The Madera Group
As Chief Operating Officer of The Madera Group, Berkowitz is responsible for developing and executing operational strategy and growth, driving innovative company culture and overseeing restaurant operations.  With a passion for brand and team building, Berkowitz also fosters the... Read More →
avatar for Tosh Berman

Tosh Berman

CEO & Co-Founder, The Madera Group
Visionary entrepreneur, CEO and Co-Founder of The Madera Group, Tosh Berman, sets the new standard in lifestyle hospitality and sustainable dining. Leading one of the fastest growing hospitality groups, Berman plays an integral role in the company’s overall creative vision, design... Read More →

Monday March 26, 2018 1:40pm - 2:30pm PDT
Room S222