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Tuesday, March 27 • 10:00am - 10:50am
Super Session Now & Next at the Bar: 2018 and Beyond

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Total drink sales in restaurants and bars are lagging overall industry trends – what gives? Join Technomic for a fast-paced look at what types of establishments, alcohol categories and drinks are growing and why, and explore how changing consumer and industry dynamics are creating new opportunities as well as potential disruptors for your business. Learn what lies ahead and key strategies for success. 


Speakers
avatar for Donna Hood Crecca

Donna Hood Crecca

Associate Principal, Technomic Inc.
Donna Hood Crecca is an Associate Principal at Technomic Inc., where she spearheads the firm’s Adult Beverage Practice and its Convenience Store Practice. She is a veteran of the foodservice and drinks industries, having covered and consulted for the restaurant, foodservice, convenience... Read More →
avatar for Melissa Wilson

Melissa Wilson

Principal, Technomic Inc.
Melissa Wilson, Principal, has more than 25 years of consulting experience in the foodservice industry. She works closely with senior leadership teams on determining the strategic implications from consumer and operator research engagements, as well as brand evolution opportunities... Read More →



Tuesday March 27, 2018 10:00am - 10:50am
Room S222